RUHRKRAFT - DIGITAL SOLUTIONS
As a start-up in the field of digitalization, digital communication and digital signage, we develop customized solutions for small and medium-sized enterprises. We offer planning, conception and development of digital "state of the art" projects of any scale. Either the digitalization of processes, development of applications or POS/POI solutions with tracking options, we support you in implementing your ideas and positioning you in a digital environment.
We have made it our mission to develop innovative solutions around the topic of digitalization and digital communication for our customers. Thus we assist to make the advantages of digital development accessible to them.
We are an interdisciplinary team with digital DNA and broad experience in various fields. This circumstance allows us to view projects holistically and to realize them together with you.
We are part of the solution. Through our distinctive solution/customer orientation with high quality standards and passion for digital innovations, we always achieve the best results for you.
"Work Hard - Play Hard".
Since we spend a lot of time at work, we also try to shape it according to our personal values. We value fairness and partnership, full diversity and transparency, and a sustainable use of resources.
CONSULTING & CONCEPTION
Good ideas need perfect implementation - that's why we accompany you through all areas of your project. From the analysis/concept phase to implementation, meanwhile we provide appropriate advices.
DEVELOPMENT & PROGRAMMING
Our experienced team of developers works out the ideal solution for you in an agile process: from App Development, Web APIs or special tools to individual Software Products for sales, marketing or your POS.
In addition to consulting and development, we are also happy to take over the execution of projects and lead you through projects or support by classic project management while taking into account timings and budgets.
CONTENT & EDITORIAL SERVICE
As content specialists, we are happy to support you in the creation of media-appropriate content, the adaptation of existing material and the creation of logo animations or cinematics. If desired, we are also able to take care of distribution and reportings.
With our RK Facetracking you get information about the number of people who have viewed the content. It captures the age group, gender and emotions of the customers.
RK Heatmap offers the possibility to display the movement of customers in your location. Walking routes, duration of stay and frequency of individual areas can thus be determined and used to optimize the POS within the location.
With RK Beacon we can record how many visitors have been at your location. In addition, the distance to the POS can be determined, which enables indications of frequencies and walk-ins.
RK MEDIA SYSTEM
Ruhrkraft's cloud-based content management system enables you to realize Digital Signage solutions in various ways. The solution consists of a web-based Editor Platform and a stable player unit for Android and iOS devices.
As an interdisciplinary team from the areas of marketing, sales, development and programming, we have a 360° view of digital projects. We understand how to construe the requirements of various departments or users. Thus we develop customized and high-performance solutions.